Unlocking Sponsorship Opportunities While Navigating Tied-House Laws
Suppliers and wholesalers often seek sponsorship opportunities at large venues such as stadiums, arenas, concert halls, golf and tennis tournaments and racetracks. In most instances there are also retail licenses associated with these venues. Because federal and state tied-house laws forbid suppliers and wholesalers from giving anything of value to a retailer, it is essential that both the sponsor and the venue understand the relationship between sponsorship opportunities and tied-house restrictions. The Danow Group is available to assist suppliers, wholesalers and large venues who seek to take advantage of sponsorship opportunities without violating the law.